Bulla and Publicis Return to Unfakeable

Australian family-run business Bulla Dairy Foods and their communications partner, Publicis Melbourne, are releasing the next phase for the unfakeable...


Table of Plenty Appoints Publicis Melbourne

Australian-owned health and lifestyle food manufacturer Table of Plenty has appointed Publicis Melbourne as its strategic and creative partner...


Ads can shift products and brands, but they can also change attitudes

Remember those old ads for detergent powder? You know, the ones that had stay-at-home mothers talking passionately about the whiteness of their Monday...


The Cheesecake Shop Appoints Publicis Melbourne

One of Australia’s leading national retail franchises, The Cheesecake Shop, has appointed Publicis Melbourne as creative agency. The appointment is...


China’s evolved consumers respond to good marketing

In just three years, Australian vitamin brands Swisse and Blackmores have carved out a $500 million export business in China — a success story that’s...


Publicis Launches Shopper Marketing Specialist Arc in Australia

The global Publicis Communications network is launching its shopper marketing brand called Arc in Australia, with experienced retail and shopper...

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