Wearable tech is still the next frontier

Two years ago, consumers and the marketing world were eagerly anticipating the next generation of wearables: the smartwatch. Apple, Samsung and...


FedUni and Publicis CUBED Win Top Award

Federation University Australia (FedUni) and data-driven marketing communications agency Publicis CUBED have won a prestigious education award for...


Garnier and Publicis Melbourne take Carrie Bickmore brunette

Garnier Nutrisse, in partnership with their communications partner, Publicis Melbourne, have taken one of Australia’s most famous blondes, Carrie...


US tech has transformed how brands communicate

The marketing world has undergone a revolution in the past decade. There have been two major drivers of this: the rise of media-savvy and empowered...


To beat ad-blockers, see P&G’s ‘Like a girl’ and other storytelling campaigns

One of the key challenges for marketers in today’s digital world is the rise of ad-blocking: the ability for consumers to choose not to receive...


Publicis Worldwide Cannes Lions 2016 Results - Outdoor, PR, Design

Publicis Worldwide awarded 8 Lions on day 3 in Cannes. See the full results here.

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