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Leadership.

portrait of Simone Waugh, Managing Director

Simone Waugh

Managing Director

The Managing Director of Publicis in Queensland leading change across the public and private sector for brands resulting in business growth or social impact. Leads change with the power of intersection between creativity + data + technology. A focus on people and culture first to attract the best people to deliver high client satisfaction and growth for both Publicis and the brands we partner with.
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portrait of Ryan Petie, Executive Creative Director

Ryan Petie

Executive Creative Director

Leading one of Queensland’s largest, most awarded agencies, Ryan’s creativity put Australia on the world stage: including leading content creation work for Brisbane 2032 Olympic and Paralympic Games bid; the creation of the world’s first rideshare submarine, scUber (a global partnership between Uber and Tourism & Events Queensland); the creation of the It’s Live! in Queensland events platform helping increase the return from event tourism to $880 million in 2020; and brand platforms for organisations including Contiki Holidays, National Basketball League, Queensland Government, Bulla Family Dairy, Swimming Australia, Sanofi, Chivas Regal and Subway.
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portrait of Vicki Lee, Executive Producer

Vicki Lee

Executive Producer

Vicki’s career spans from Australia to the UK, in both agencies (including Publicis Brisbane’s predecessor, Mojo) and production companies (such as the Best Picture Show, famed for the Crocodile Hunter series), and also worked in senior roles at major post-production houses The Post Lounge and Cutting Edge. In 2012 she returned to her spiritual home, Publicis Brisbane. During this time Vicki also lead all productions through Brisbane, Sydney and Melbourne offices touching nearly every type of business and brands.
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portrait of Simon Murphy, Chief Strategy Officer

Simon Murphy

Chief Strategy Officer

An influential and accomplished Chief Strategy Officer with 20+ years experience in the communications industry across Australia and Europe as a global brand lead for Publicis Groupe. A brand specialist, Simon is consumer–obsessed and uses insight and data to build powerful brands focussed on behaviour change and business success. He is pre-occupied by the ‘real’ problems and uses creativity to solve them.
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portrait of Jude Johannesen, Executive Client Partners

Jude Johannesen

Executive Client Partners

Jude is an experienced leader in client service who has a passion for collaborative enterprise. Over her extensive career she has worked on a diverse portfolio of global, national and Queensland accounts. Jude has a focus on collaborative enterprise, bringing cross-functional teams together who are committed to integrating strong strategic thinking with creative ideas that deliver business results. A driver of change with a passion for projects aimed at delivering positive social change that respects diversity and inclusiveness.
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portrait of James Ansell, Executive Digital Director

James Ansell

Executive Digital Director

Leader of digital experiences influencing behaviour change with over 13 years’ experience in USA, UK and Australia at industry’s most influential advertising, marketing, and digital product studios. He has worked at NAKED, GREY, Wunderman Thompson and ustwo, famous for Monument Valley. Experienced at leading clients through complex digital projects, utilising data to identify core user problems and opportunities and ensuring clients are unlocking digital to fast track business growth. He leads a team of digital designers, UX/UI specialists, developers, and project managers.
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